TheoryRoad (512) 222-7805Get in touch

Home / Services / Media and performance

Media and performance.

Search, social, streaming TV and creators, bought against the revenue in your CRM. Likes do not pay rent.

A senior strategist reads your inquiry personally.

Tell us about your business.

A senior strategist reads your inquiry personally.

Prefer the phone? Call (512) 222-7805.

Thanks. We have it.

Staging preview: nothing was sent. On the live site this reaches a senior strategist, who will be in touch.

What is included.

01

Paid search.

Google and Microsoft built around the searches that turn into revenue.

02

Paid social.

Meta, Instagram, TikTok and LinkedIn, with fresh creative tested constantly.

03

YouTube and streaming TV.

Video on the biggest screen in the house, measured to visits and leads.

04

Local Services Ads.

Pay per lead at the top of Google, with disputes and reviews handled.

05

Influencers and affiliate.

Creators and partners recruited, contracted and tracked in house.

06

Email and SMS.

Flows that bring buyers back without discounting everything.

What you get.

  • Campaigns built in your own accounts
  • Tracking set up before spend scales
  • New creative tested constantly
  • One scoreboard by channel
  • Budget follows the winners

Platforms.

How we run it

How we work.

01

Step 01 · Listen

We learn the business.

A senior strategist talks with you and your team about goals, margins, what has worked and what has not.

What you get
  • A shared brief we both agree on
  • Clear goals and what success looks like
Questions we ask
  • Who is your best customer?
  • Where do your leads come from today?
  • What has been tried before?

Questions.

What does media and performance cost?

A fee sized to the scope, quoted up front before anything starts. No long lock-ins.

How fast will we see results?

It depends on your market, your starting point and the channel. Paid media moves fastest; SEO and content compound over time. We set expectations for your business before anything starts.

Do we keep our accounts and data?

Yes. We build in your accounts. If you ever leave, the data, creative and history stay with you.

Is there a long contract?

No long lock-ins. We agree on terms that fit the work, and we keep your business by earning it.

How do you report?

In plain numbers: spend, leads, booked work and revenue by channel, in dashboards you own. You see what we see.

Who actually does the work?

Senior people lead the work, and the strategist you meet stays involved.

Other practices

Let's talk.

Tell us what you sell and what you want more of. A senior strategist will be in touch, by email or phone.

Tell us about your business.

A senior strategist reads your inquiry personally.

Prefer the phone? Call (512) 222-7805.

Thanks. We have it.

Staging preview: nothing was sent. On the live site this reaches a senior strategist, who will be in touch.